The Rim's No. 1 Mobile Web Guy

Mobile Website Design & Optimization

A Fine Art of Making Google Happy With Killer Mobile Pages That Work

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Not all landing pages are built the same – as you may have noticed, or if not will soon discover. You might have questions: Why do some pages fail? Can they be improved? Can we do conversion rate optimization? The answer to this is a resounding yes, yes, and with some knowledge YES!
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Curriculum For This Course

Day 1

The Myth Of The Perfect Landing Page

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Day 2

Main Types of
Landing Pages

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Day 3

Understanding Your Conversion Actions

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Day 4

Usability Test in Landing
Page Design

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Day 5

Information Architecture and Accessibility

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Day 6

Reciprocal Concessions & Reciprocity in Landing Pages

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More About This Course

Creating Better Converting Landing Pages

What's the point of buying traffic to your site if you don't put in the effort to understand how to convert it? In this landing page design course you will learn:
  • Identifying what makes a landing page good or bad, effective or abysmal.
  • The best practices for creating landing pages that work.
  • Using tactical design techniques to achieve maximum Impact.
  • How to write good and effective copy to win more customers.
  • Technical considerations, ‘hints and tips’ and other helpful knowledge on conversion rate optimization.
  • Optimizing your page with various tools and testing methods and reduce bounce rates.

About the Author

James McMullen

Web Guy, Digital Nomad

Digital Nomad, a digital advertising agency based in Pine AZ in 2006. Since then, my team and I have consulted with over 350 companies around the world. I started my career in the world of online marketing. I saw so many businesses being outmaneuvered by their competition, only because they didn't understand the nuances and strategies behind a successful online marketing campaign.

©2017. JM All Rights Reserved.